ABOUT PROVINCIAL MEDIA
Established in 2011, Provincial Media brings you the best publications produced to the highest quality and standards.
Our first major project was the introduction of flagship publication, the quality regional lifestyle magazine Geelong + Surf Coast Living. Published quarterly in line with the seasons with an abundance of stories featuring locals excelling in areas including world-renowned food, wine and local produce, art, fashion, architecture, gardening, home interiors and discovers the region’s best places to shop, visit and play. The magazine has become the biggest and most sought-after coffee table lifestyle publication in the region and was a national finalist in the Mumbrella Publish Australia annual magazine awards for four years before taking the title of Australia’s Best Consumer Publication in 2017.
Recognising a gap in the local bridal publication market we launched the annual Geelong Wedding 2016 showcasing suppliers in the region specialising in all things nuptial – fashion, beauty, venues, florals, transportation, celebrants and photographers.
Soon following in 2017 was Know It All, a compact, easily navigated seasonal guide to what’s on in the Geelong, Bellarine, Surf Coast, Colac Otway and Golden Plains areas with sections including Eat & Drink, Stay, Shop, Health & Beauty, Play and Services.
Two new publications were added to our magazine stable at the beginning of 2021 – Ballarat + Central Highlands Living and Westside Living – the latter highlighting Melbourne’s burgeoning western corridor and both upholding the design and editorial quality of our flagship publication. In 2023 we reconfigured Westside Living into Westside Eat + Drink to showcase the growing number of dining choices within the region.
As we continue our growth trajectory – recently expanding to include books and online directories – Provincial Media has established itself at the forefront of quality, award-winning publication design and production.
Geelong + Surf Coast Living – Australia’s 2017 Consumer Publication of the Year
In 2017 Geelong + Surf Coast Living was awarded Mumbrella Publish Australia’s Consumer Publication of the Year – Small Publisher.
The judges said: ‘Geelong + Surf Coast Living is designed and created in the region it writes about, giving a place for local storytellers to showcase the area’s personality. Designed to the standards of a good lifestyle magazine it also boasts impressive commercial success, with advertisers designing their ads around the aesthetic of the product.’
The jury said: ‘Geelong + Surf Coast Living is a surprise package, great design, great editorial and great commercial support.’
ABOUT US
JON ZABIEGALA
PUBLISHER | MANAGING EDITOR |
DESIGN DIRECTOR
As Managing Editor and Design Director Jon Zabiegala draws on his extensive experience in publishing. Beginning his design career at Fairfax Publications and after 13 years with News Corp and three years at Gulf News in Dubai working with internationally-renown design firm Garcia Media, Jon has realised the dream of publishing his own stable of magazines with his partner Garry.
GARRY FLANIGAN
PUBLISHER | MANAGING DIRECTOR
With extensive experience and qualifications in finance, marketing and human resources in the corporate world, you can rely on Garry to provide you with expert advice and guidance to help grow your business.
Garry established Provincial Media with his partner Jon to showcase our regions and to provide the perfect platform for your business to shine and is always available for a catch up to discuss marketing options.
OUR TEAM
SAMANTHA HAMILTON
DESIGN AND PRODUCTION EDITOR
As the Design and Production Editor Samantha delivers an extensive and diverse skillset across print and digital with more than 30 years of experience visualising and developing creatives, capturing ideas and making them come alive. A finalist in the 2018 Mumbrella Publish Awards for Designer of the Year.
MARK TOWSE
ADVERTISING MANAGER
GEELONG, MELBOURNE + COUNTRY
Married with two children, Mark is a born-and-bred Yorkshire man (where the best kind of puddings come from). He’s approachable, friendly, professional, enthusiastic and possesses an unparalleled work ethic. With nearly three decades of B2B experience, covering – but not limited to – advertising, IT and finance, his focus is on getting the best result for the customer every time.
JODIE PITFIELD
ADVERTISING MANAGER
GEELONG, SURF COAST, MELBOURNE + COUNTRY
Jodie brings experience of more than 25 years as an Account Director at leading Advertising Agencies in Melbourne. Relocating to Geelong she has since worked in media sales and as a Senior Events & Wedding Manager. Highly motivated and experienced, Jodie has a demonstrated history of new business development, senior sales account management and is a media sales specialist.
ASHLEIGH ADAMS
MEDIA SALES MANAGER
MELBOURNE + COUNTRY WEDDING
With almost 10 years’ experience across the wedding, events and digital marketing industries, Ashleigh brings a creative and relationship-focused approach to Melbourne Wedding Magazine. Having coordinated weddings and events, alongside managing digital marketing clients and brand partnerships, she understands the importance of connecting vendors with the right audience. Outside of work, Ashleigh spends most of her spare time with her fiancé and daughter.
PROUDLY SUPPORTING
Provincial Media are proud supporters of the following businesses:
